Fashion by Design: Bundle Book + Studio Access Card

Fashion by Design, Second Edition, explains how the elements and principles of design relate to fashion, based on the philosophy of the Bauhaus Experiment of the 1920s and 1930s, which is the foundation for art education in the United States. The book is structured into three parts: the stages of the design process (inspiration, identification, conceptualization, exploration/refinement, definition/modeling, communication, and production); physical elements (such as line, shape, form, space, texture, light, pattern, color, and value); and theoretical principles (like balance, emphasis, rhythm, proportion, and unity) of design. This is reinforced by fashion designer profiles and illustrations covering art, architecture, and fashion. The book aims to improve the designer’s eye for creating fashion and related art forms; to identify terminology used in the communication of fashion; and to show how other factors, such as the human form, clothing structure, historic silhouettes, fashion trends, culture, and industry trends, may impact the development of a line or a collection.

New to this Edition:
-New introductory chapter on the stages of the design process
-New chapter on sustainable design
-New end-of-chapters exercises with application to the fields of fashion design (including the development of a design journal), fashion merchandising (such as styling, product development, buying or trend research) and theater arts (such as costume, sets, lighting)

STUDIO Features:
-Flashcards based on the glossary to enhance comprehension of key concepts and terms
-Downloadable “Paper Dolls” pdfs for students to interact with key concepts of the design process
-Study smarter with Self-Assessment Quizzes featuring scored results and personalized study tips

Instructor’s Resources:
-PowerPoint Slides for each chapter
-Instructor’s Guide with sample course outlines for teaching and tools for integrating the STUDIO with the course