Doublespeak: From Revenue Enhancement to Terminal Living. How Government, Business, and Advertisers Use Language to Deceive You. Dieser Artikel ist nicht verfügbar.Doublespeak: From Revenue Enhancement to Terminal Living. How Government, Business, and Advertisers Use Language to Deceive You

Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when it fact it doesn't. In this lively and eye-opening expose, originally published in 1989, linguist William Lutz identifies the four most common types of doublespeak--euphemism, jargon, gobbledygook or bureaucratese, and inflated language--showing how each is used in business, advertising, medicine, government, and the military. In this seminal book, Lutz articulates that the goal of doublespeak is to distort reality and corrupt thought.