The first edition of this bestselling book helped more than 15,000 social scientists get to grips with statistical terms and methods. Now this useful dictionary has been revised with 600 additional terms compiled from readers′ requests and suggestions.
Praise for the First Edition:
`Provides excellent value for money - especially for graduate students just being introduced to research methods and marketing practitioners without a strong grounding in research methods who want to read statistically loaded academic research′ - Journal of Marketing Research
W. Paul Vogt is Emeritus Professor of Research Methods and Evaluation at Illinois State University where he won both teaching and research awards. He specializes in methodological choice and program evaluation and is particularly interested in ways to integrate multiple methods. His other books include: Tolerance & Education: Learning to Live with Diversity and Difference (Sage Publications, 1998); Quantitative Research Methods for Professionals (Allyn & Bacon, 2007); Education Programs for Improving Intergroup Relations (coedited with Walter Stephan, Teachers College Press, 2004). He is also editor of four 4-volume sets in the series, Sage Benchmarks in Social Research Methods: Selecting Research Methods (2008); Data Collection (2010); Quantitative Research Methods (2011); and, with Burke Johnson, Correlation and Regression Analysis (2012).His most recent publications include the coauthored When to Use What Research Design (2012) and Selecting the Right Analyses for Your Data: Quantitative, Qualitative, and Mixed Methods Approaches (2014).