Inhaltsangabe:
Book by Harmon Paul Rosen Michael Guttman Michael
Críticas:
"Wow-I read the book on the plane last night-it's the book I've always wanted to write. You'll want to keep this book close at hand. It is an eminently readable dissertation on best practices, application architectures, and organizational metamorphoses that every e-business IT manager needs to know." Anne Thomas Manes, Director Business Strategy, Sun Microsystems "A powerful yet easily understandable strategic blueprint for successful transition to e-business augmented with liberal examples showing the application of technology for business advantage. A must read for those tasked with managing the migration to e-business." Paul Allen, Principal Component Strategist, Computer Associates "I was delighted to see a book that talks to the people who need to get us where we are going. Not overly technical and a healthy change from the overly generalized genre of business IT books published." Gregory Maciag, President and CEO, ACORD "This is really a terrific book! In the current rush of books on e-commerce, the treatment is generally too high-level to be of any value, or too low-level to help manage the difficult transition from business to e-business. This book finally bridges the gap, with hands-on details for the manager who has to somehow transition 40 years worth of computing detritus supporting a bricks-and-mortar operation to an online business melding the walk-in customer with the surf-in customer. Congratulations to one and all." Richard Mark Soley, Ph.D., Chairman and CEO, Object Management Group, Inc. "The software architectures that have evolved over the last decade to drive the Internet and the "knowledge economy" are truly complex-they are today's rocket science. The authors have produced a cogent, readable explanation of state-of-the-art thinking about modern e-business software: a useful framework for corporate decision makers. The book gives high-level perspectives and practical guidance for rethinking business processes and retooling applications development to support business in the modern, totally wired age. The inclusion of several case studies is particularly helpful." Avron Barr and Shirley Tessler, Stanford Computer Industry Project
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