Designing Effective Instruction.

Provides a practical approach to the instructional design process with applications to a variety of settings and situations. The authors have incorporated both behavioral and cognitive approaches into the model to appeal to diverse audiences. Any single project could include only one approach or a combination of the two approaches. Featuring a strong emphasis on designing instruction in a business setting, the authors also present an approach that is applicable to those in K-12 classrooms and in higher education.