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Titel: Content Strategy for the Web (Voices That ...

Verlag: New Riders 10/02/2012

Erscheinungsdatum: 2012

Einband: Softcover

Zustand: Very Good

Auflage: 2. Auflage

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"This is the go-to handbook for creating an effective content strategy. The Post-it (R) notes and dog-eared pages in my copy are evidence of that!" - Aaro n Watkins, Director of Digital Strategy, Johns Hopkins Medicine "By far the most comprehensive and accessible book on content strategy available. Required reading for our entire team" - Lucie Hyde, Director of Content, eBay Europe

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