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Titel: Content Strategy for the Web

Verlag: New Riders Publishing

Erscheinungsdatum: 2012

Einband: Paperback

Zustand: Good

Zustand des Schutzumschlags: No Jacket

Auflage: 2. Auflage

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"This is the go-to handbook for creating an effective content strategy. The Post-it (R) notes and dog-eared pages in my copy are evidence of that!" - Aaro n Watkins, Director of Digital Strategy, Johns Hopkins Medicine "By far the most comprehensive and accessible book on content strategy available. Required reading for our entire team" - Lucie Hyde, Director of Content, eBay Europe

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