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Titel: Consumer Behaviour
Verlag: Harcourt Education, Port Melbourne, VIC, Australia
Zustand des Schutzumschlags: No Dust Jacket
Art des Buches: Ex Library
Library sticker to spine, stamping to pageblock.Stamping usual places. Pages clean, bright and tight. Good Copy. Buchnummer des Verkäufers 183518
Inhaltsangabe: Consumer Behaviour is an original text - not an adaptation of an overseas-published text - written for Australian and New Zealand students studying courses in Consumer or Buyer Behaviour at universities and TAFEs
Local data and research has been used extensively to provide a current and challenging introduction to the subject. Real-world case studies further enhance the relevance of the book.
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