The Complete Book of Business Plans (Small Business Sourcebooks)

Your company must have a business plan if you expect to succeed in today's tough business world. To help make that first step a giant step, this inspired guide will show you how to write a winning business plan, eliminate the frustration of starting a new business, expand your current enterprise--or even get cash out of your existing business! Joseph A.Covello and Brian J. Hazelgren, authors of the highly successful Your First Business Plan, reveal the secrets of creating a powerful, winning business plan based on their more than two decades of combined experience writing business plans. Follow their proven methods--help your business succeed now! Discover How To: --Take total control of your business --Dramatically improve your profits --Provide the critical elements required by investors, lenders and buyers --Develop your unique selling advantage --Raise capital in any economy --Operate a profitable enterprise with one powerful management tool --Stay ahead of your competition--always --Make your business plan the heart and soul of your operation You'll Be Able to Create Powerful-- --Market yses --Selling Concepts --Marketing Strategies --Financial Presentations --Management Systems --Product Advantages