Communicating Health: Personal, Cultural, and Political Complexities.

Authored by a uniquely qualified team of educators and practitioners, this text utilizes a class-tested case study approach to illustrate the many ways and contexts in which health communication functions. Main topics in Communicating Health are embedded in compelling stories or cases. Theoretical, conceptual, and research findings have been seamlessly integrated throughout the text.
Outstanding features include: Examples in every chapter encourage students to think outside the box and to relate material more directly to their own lives. Case studies provide the voiced and lived experiences of participants in health-related contexts. While focusing on the US and providing examples that target disenfranchised populations, students are encouraged to consider the complexities of health and the cultural values, beliefs, and practices that impact competent health communication. Topics often neglected in other health communication survey texts, such as mental health issues, a life-span perspective, a holistic approach to health and healing, and a health citizen point-of-view with an eye toward practical, personal application, are included. Theorizing Practice and FYI boxes throughout each chapter further engage readers and personalize the content, demonstrating the application of ideas. At the end of each chapter there are discussion questions, key terms, and infotrac exercises to further engage students. The broad range of health communication scholarship and integrated bibliographic website references keep the text current.
An improved and updated Instructor's Resource Manual offers chapter objectives, chapter outlines, discussion questions, activities, assignments, group projects, suggested readings and films, related websites, and a test bank with multiple-choice and essay questions.
Not-for-sale instructor resource material available to college and university faculty only, contact publisher directly.