First published in 1982, this guide to slogans includes those from the worlds of advertising, politics and cultural history, from "I'd love a Beer" and "Black Power", to "You Too Can Have a Body" and "A Diamond is Forever".
Nigel Rees is a leading authority on the use of well-known phrases and sayings. As a broadcaster, he is best-known as the deviser and presenter of BBC Radio's Quote…Unquote.
As an author, he has written many books devoted to quotations and aspects of the popular use of the English language, always emphasizing the humour in his subject.