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Cambridge International AS and A Level Business Studies Revision Guide has been designed to help students prepare for Cambridge International AS and A Level Business Studies (9707) examinations. Written in an easy-to-follow style, the book helps in reinforcing students` understanding and provides guidance on revision. Key Features ? Explains important subject content, concepts and techniques using easily remembered approaches ? Encourages students to avoid the most common errors and include the most relevant points of analysis and evaluation in their answers ? Key terms to highlight concepts and terminology used in business studies ? In text questions with suggested answers to check progress ? Example questions with suggested answers for practice ? Revision checklist to organise revision schedule Contents Introduction Acknowledgement Chapter 1: Enterprise Chapter 2: Business Structure Chapter 3: Size of Business Chapter 4: Business Objectives Chapter 5: Stakeholders Chapter 6: External Influences on Business Activity Chapter 7: External Economic Influences Chapter 8: Management and Leadership Chapter 9: Motivation Chapter 10: Human Resource Management Chapter 11: Further Human Resource Management Chapter 12: Organisation Structure Chapter 13: Business Communication Chapter 14: What is Marketing? Chapter 15: Market Research Chapter 16: Marketing Mix: Product and Price Chapter 17: Marketing Mix: Promotion and Place Chapter 18: Marketing Planning Chapter 19: Globalisation and International Markets Chapter 20: The Nature of Operations Chapter 21: Operations Planning Chapter 22: Inventory (Stock) Management Chapter 23: Capacity Utilisation Chapter 24: Lean Production and Quality Management Chapter 25: Project Management Chapter 26: Business Finance Chapter 27: Forecasting Cash Flows Chapter 28: Costs Chapter 29: Accounting Fundamentals Chapter 30: Budgets Chapter 31: Contents of Published Accounts Chapter 32: Analysis of Published Accounts Chapter 33: Investment Appraisal Chapter 34: What is Strategic Management Chapter 35: Strategic Analysis Chapter 36: Strategic Choice Chapter 37: Strategic Implementation Answers and Tips Index Printed Pages: 250. Buchnummer des Verkäufers 71863
Titel: Cambridge International AS and A Level ...
Verlag: Cambridge University Press 0
Buchbeschreibung Cambridge University Press, 2013. Taschenbuch. Buchzustand: Gebraucht. Gebraucht - Gut hinterer Einband geknickte Ecke - Cambridge International AS and A Level Business Studies Revision Guide has been designed specifically to meet the requirements of the Cambridge syllabus. 247 pp. Englisch. Artikel-Nr. INF1100287941