For Applied Calculus courses.
These extremely readable, highly regarded, and widely adopted texts present innovative ways for applying calculus to real-world situations in the business, economics, life science, and social science disciplines. The texts' straightforward, engaging approach fosters the growth of both the student's mathematical maturity and his/her appreciation for the usefulness of mathematics. The authors' tried and true formula―pairing substantial amounts of graphical analysis and informal geometric proofs with an abundance of hands-on exercises―has proven to be tremendously successful with both students and instructors.
For Applied Calculus courses. These extremely readable, highly regarded, and widely adopted texts present innovative ways for applying calculus to real-world situations in the business, economics, life science, and social science disciplines. The texts' straightforward, engaging approach fosters the growth of both the student's mathematical maturity and his/her appreciation for the usefulness of mathematics. The authors' tried and true formula-pairing substantial amounts of graphical analysis and informal geometric proofs with an abundance of hands-on exercises-has proven to be tremendously successful with both students and instructors.