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Brand Identity Now!

Julius Wiedemann

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ISBN 10: 3836515849 / ISBN 13: 9783836515849
Verlag: TASCHEN America Llc, 2009
Gebraucht Zustand: Very Good Hardcover
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96 Pages With No Index. In Very Good Condition. Paperback.We can ship from the USA and Canada. Buchnummer des Verkäufers 035383

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Bibliografische Details

Titel: Brand Identity Now!

Verlag: TASCHEN America Llc

Erscheinungsdatum: 2009

Einband: Hardcover

Zustand:Very Good

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Inhaltsangabe:

Vital strategies for creating and maintaining brand identity

With in-depth case studies of leading projects from around the world, Brand Identity Now! is destined to be a major work of reference for designers, marketing professionals and anyone working in communications. The book examines logos, imagery, and strategic applications involved in each branded project. Featuring over 150 outstanding brand identities from more than 20 countries, including the Obama '08 Election CampaignThe Museum of Art and Design, and New York's bid for the Olympic Games 2012.

Top design offices featured include:
Attik, Pentagram, 3deluxe, Landor, MetaDesign, Sol Sender (designer of the Obama logo), RDYA Argentina, Story Worldwide, SVi Design, Tatil Design, and Apfel Zet.
 

About the Author:

Julius Wiedemann was born in Brazil, studied graphic design and marketing, and was an art editor for digital and design magazines in Tokyo. His many TASCHEN digital and media titles include Animation Now!, Advertising Now! the Web Design series, and 1000 Favorite Websites.

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