Rocket Thinking: Create, Build and Sell Great Ideas. Now. - Softcover

Inhaltsangabe

Ever hit a roadblock with an idea or concept at work? Got a problem that just seems impossible to smash? Need to create, present and sell something new?

Anyone can utilize the powerful and practical creative tools in Rocket Thinking to solve common challenges, push new thinking, amplify ideas and to unleash innovation that captivates an audience, RIGHT NOW.

This is innovation that propels businesses, builds brands and makes money.

Andrew Woolnough reveals proven methods enhanced over more than 20 years of global design and innovation for brands, products and services. You’ll discover:

• Straightforward strategies for creating, building and selling great ideas.
• Tools to identify customer need and inspire innovative outcomes.
• Simple techniques to find innovation all around us.
• Bold ways to short-circuit timelines and solve problems.
• Clarity to find and act on the important, in a world overflowing with noisy data.
• Inspiration to build idea stories that captivate audiences and sell your ideas to anyone.
• Methods to keep your ideas fresh and miles ahead of the competition.
  

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