This is F*cking Sh*t.: A crap book, written in a weekend, about cheap, creative marketing during the pandemic. - Softcover

Inhaltsangabe

The world is a pretty shitty place at the minute. There's no hiding that. But whilst it's OK to feel shitty, whilst it's OK to feel pissed off, what it's not OK to do is give up. And that includes giving up marketing. Pull ad spend, furlough people temporarily, scale back budgets, adjust strategy, but do not stop.Because if you give up marketing your business, this whole thing will be so much harder to come back from. In this book, Dan Kelsall, some creative director from some agency called Offended, gives his take on marketing during the pandemic - what's changed, what not to do, and the things you can do to be creative and get through this shit show. ALL PROCEEDS TO GO TOWARDS ESSENTIALS FOR THE ELDERLY IN THE UK DURING THE PANDEMIC.*Please note, this book was written and designed in a single weekend, so it's a bit...well...shit.

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