Google Ads (AdWords), in Plain English: Learn PPC- digital marketing on Google Ads (AdWords), Display Network & YouTube.: For Students, SME’s, Start-up, Freelancers & Non-Profits - Softcover

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Google Advertising in PLAIN ENGLISH 2021 Edition: Simple & Easy guide with professional tips to avoid costly mistake & make positive ROI.

• Learn to Advertise Your Business on Google without losing money.
• Learn in structure way with easy step-by-step guide.
• Written by a successful practitioner of Google Ads since 2009 in the UK.
• Twice interviewed by Google for his innovative campaigns.
• Generated $70 million business for clients with proven online strategies.

• Digital Marketing Advancement- Why digital is so important, especially post COVID-19 world for any business.
• Concept Of Sales Funnel – Learn the basics of online marketing, i.e. AIDA.
• Why Google- Google is the No.1 search engine in all major markets.
• Google Search Marketing Evolution- How Google made progress in the last 20 years.
• The Search Network - Don’t waste your money in PPC; do it the right way and make great returns on ad spend. Make your clients happy and win more business.
• Google Display Network -Display drive search. Learn the best way to build your brand and avoid costly mistakes.
• YouTube Video Network -Second-largest search engine & No.1 video site. Build and engage with your followers.
• Google Analytics & Metrics - One of the most powerful and free tool so why not explore the fundamentals.
• Bonus - Campaign Optimisation Tips- Practical tips for Google campaigns optimisation. You will not find these in any text book.
• Free & Paid Tools - List of free & paid tools to save your time and increase efficiency.

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