Strategic Innovation and Sustainable Customer-Centric Growth - Hardcover

Über die Autorinnen und Autoren

Sriram Ananthan, a former banker turned entrepreneur. I'm also a coach, a professor, and a writer, driven by a singular goal: to use my experiences to guide and motivate young professionals who may just need a little nudge in the right direction. With a background rooted in my PhD studies in Business Management, I've not only applied those learnings in my professional journey, but I'm also determined to translate my life experiences into words for the benefit of all. As an avid student and analyzer of philosophy, the themes in my current books and upcoming projects revolve around it, delving into topics that will help expand your mind to the boundless possibilities of the world.

Thirupathi Manickam, M.Com, M.Phil, B.Ed, TN-SET, KSET, Ph.D., is presently working as an Assistant professor in the Department of Professional Studies at Christ University, Bangalore. It is one of the leading institution in Bangalore, Karnataka, and the institution is Accreditated by NIRF, NBA and NAAC Accredited university. He has more than 7 years of teaching and Research experience. He has 44 citations and 3 h-Index. He has published 22 research papers in Scopus, Web of Science, UGC-CARE, and UGC-approved and leading International journals and 11 presented papers in national and international conferences. He has also participated in over 40 seminars, conferences, FDP & workshops at the National and International Levels. His areas of expertise are Financial Accounting, Corporate Accounting, Financial Management, Management Accounting, Taxation, Digital Marketing and Technology Management.