Navigating Mergers, Acquisitions, and Organizational Redesign - Softcover

Über die Autorinnen und Autoren

Ricardo Marcão , PhD, MBA, PMP, is a global expert in Project Management, Strategy, Finance, and Healthcare Innovation, with experience in Pharma, MedTech, IT, and Professional Services. He is Chairman of ICoE Portugal at SCIP, Senior PM at Feedzai, and Professor at ISLA Santarém - Polytechnic University. His work spans Grand Strategy, Democracy, and International Relations, focusing on how geopolitics and competitive intelligence shape global business. He has led major transformations, implemented gamification for engagement and sales, and introduced a risk control model that improved project margins by 20%. From 2022–2023, he led global CRM projects for top pharma firms. Currently combating fraud, Ricardo is also an academic, editor, and speaker, with several books on strategy and innovation. As coordinator of MBA and graduate programs at ISLA Santarém, he develops future leaders at the intersection of business and technology.

Vasco Santos holds a PhD in Business Sciences with a specialization in Marketing from Fernando Pessoa University (PT) and a PhD in Tourism from the University of Seville (ES). He completed a Post-Doc in Innovation Management applied to Sustainable Luxury Tourism at the University of Aveiro (PT), an Habilitation in Management at Europeia University (PT), a Master’s degree in Tourism Marketing and Promotion, and a degree in Hotel Management from the School of Tourism and Technology of the Sea at the Polytechnic of Leiria (PT). He is the CEO and Founder of VRS Hospitality Consulting, an Adjunct Professor at the Polytechnic Institute of Tomar, a member of its Research and Innovation Support Office (GAII), and a guest lecturer at ISLA Santarém – Polytechnic Institute. Vasco is an integrated researcher at NECE - Research Centre for Business Sciences at the University of Beira Interior (PT), a collaborative researcher at GOVCOPP - Competitiveness, Innovation, and Sustainability Research Group at the University of Aveiro (PT), and CITUR Leiria – Centre for Tourism Research, Development and Innovation at the Polytechnic Institute of Leiria (PT). He is also a founding member of the National Tourism Platform (PNT) and served as principal investigator for the IC&DT project "Wine Experience and Sensations: Exploring Wine Culture and Heritage in the Tejo Region," co-funded by the European Union. Editor-in-Chief of the International Journal of Digital Marketing, Management, and Innovation (IJDMMI) (IGI Global), Vasco has contributed as a reviewer, author, and editor for book projects with Emerald Publishing, Routledge Publishing, and IGI Global Publishing. His works are published in refereed international journals, conference proceedings, books, and book chapters.