Totally Biased: How Our Minds Play Tricks on Us - Softcover

Inhaltsangabe

Imagine yourself making a decision. Any decision at all. Perhaps as simple as choosing a meal at a restaurant, or as important as changing careers.

You think you're acting consciously, based solely on your experience and logic. But in reality, an invisible army is working behind the scenes to get in your way: your cognitive biases.

These subtle and often unconscious mechanisms, inherited from our evolution, shape our perception, influence our choices and sometimes lead us in unexpected and unfortunately often negative directions.

Would you like to change that? Start by getting to know them so you can combat them more effectively!

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