Customer vs Client: The Impact of Empathy in Business: A reflection tool for sales and customer relationship | For agents, owners, and management ... 75 pages | For Startups, Founders & Hustlers - Softcover

Inhaltsangabe

Is your business treating people like customers — or like clients?

Customer vs Client: The Impact of Empathy in Business invites you to explore the real difference empathy can make in everyday business interactions — and how it can lead to deeper trust, stronger loyalty, and increased sales.

Told through sharp, engaging short stories with accompanying illustrations, this book contrasts the customer mindset with a client-centred approach across different industries — from retail and hospitality to design, consulting, tech, and more.

🧠 Learn how to:

• Ask better questions that reveal real needs

• Shift from short-term transactions to long-term relationships

• Build trust by listening before selling

• Turn everyday service moments into brand-defining interactions

This is a practical, human-centred read for anyone in business — whether you’re a solopreneur, service provider, startup founder, or part of a customer-facing team.

Also available in a full-colour edition.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.