A TO Z OF PRICING: FROM HISTORY TO THE AI FUTURE FOR MANUFACTURING - Softcover

Inhaltsangabe

This book provides a clear and practical explanation of how pricing works in modern manufacturing. It explains how prices are set across a product’s life cycle, why different pricing approaches are needed at different stages, and how data and artificial intelligence support better pricing decisions.

Using simple language and real-world examples, the book helps readers understand how prices are formed, why they change, and how modern pricing systems balance value, fairness, and long-term business sustainability.

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