Disruptive Selling: A New Approach to Sales, Marketing and Customer Service - Softcover

Maes, Patrick

 
9789401435178: Disruptive Selling: A New Approach to Sales, Marketing and Customer Service
Softcover
ISBN 10: 9401435170 ISBN 13: 9789401435178
Verlag: Lannoo Publishers, 2016

Inhaltsangabe

The birth of a new era in sales

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Über die Autorin bzw. den Autor

Patrick Maes is founding partner of CPI, specialized in the organization and optimization of commercial approaches. He is a guest lecturer at various business schools and an inspirational speaker on disruptive commercial strategy at international seminars and congresses.

Von der hinteren Coverseite

The birth of a new era in sales The heyday of the classic sales force is over. Customers lead mobile and online lives and consider sales visits intrusive and a waste of their precious time. Successful companies use disruptive concepts to engage with the empowered customer. Sales, marketing and customer service need to be overhauled. Marketing automation and CRM tools have become key to survival. Disruptive Selling helps companies to transform to the new age of selling. This is a book for directors, managers and entrepreneurs. You'll need a blank sheet of paper: a fresh start to keep up with the new realities of today. You owe it to yourself and to your customers. There is no excuse for being boring.

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Verlag
Lannoo Publishers
Erscheinungsdatum
2016
Sprache
Englisch
ISBN 10 
9401435170
ISBN 13 
9789401435178
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
221
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

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Softcover