Suchergebnisse für The SaaS Model: A New Dimension to Marketing
Beispielbild für diese ISBN
The SaaS Model
ISBN 10: 9354355382
ISBN 13: 9789354355387
Neu
Softcover
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
Zustand: New. pp. 198. Artikel-Nr. 402224780
Neu kaufen
EUR 8,89
EUR 7,64 Versand
Versand von Vereinigtes Königreich nach USA
Versand von Vereinigtes Königreich nach USA
Anzahl: 4 verfügbar
Foto des Verkäufers
The SaaS Model: A New Dimension to Marketing
Anbieter: Vedams eBooks (P) Ltd, New Delhi, Indien
Verkäuferbewertung 4 von 5 Sternen
Soft cover. Zustand: New. Software as a Service (SaaS) provides a subscription-based alternative to buying software that has been embraced by thousands of businesses across the world. Like every core business function, marketing also needs to embrace the SaaS way of doing things. Never has marketing found more relevance in the full funnel of a customer s life cycle from acquisition to renewal and expansion than now. The SaaS Model is a valuable handbook that guides the reader on how to effectively market a brand in a SaaS world. The reader will learn - how marketing has adapted to the subscription-oriented nature of the SaaS world - how the classic marketing framework of segmentation, targeting and positioning followed by the 4 Ps is being transformed by data and the SaaS-based martech stack - how to map the customer life cycle in SaaS and detail how marketing plays a role in driving the freemium model - how self-service models drive enterprise momentum - how marketing plays a role in enterprise trails and deal acceleration - how marketing helps the customer success world with effective onboarding, driving usage and renewing subscriptions. Artikel-Nr. 148281
Neu kaufen
EUR 8,78
EUR 17,50 Versand
Versand von Indien nach USA
Versand von Indien nach USA
Anzahl: 5 verfügbar
Beispielbild für diese ISBN
The SaaS Model
ISBN 10: 9354355382
ISBN 13: 9789354355387
Neu
Softcover
Anbieter: Romtrade Corp., STERLING HEIGHTS, MI, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Artikel-Nr. ABBB-228184