Transformation Tactics: Design Principles for Changing Minds and Behaviors

Kayton, Barry; Kayton, Patrick

 
9789063697013: Transformation Tactics: Design Principles for Changing Minds and Behaviors

Inhaltsangabe

Transformation Tactics is a deck of 48 cards designed to help organizations activate the behaviours of their people. The toolkit helps organizations to successfully implement change.

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Über die Autorin bzw. den Autor

Barry Kayton and Patrick Kayton are brothers and the founders of Cognician, an award-winning employee activation consultancy with teams in South Africa, The Netherlands, the UK, and the USA. They have designed and delivered more than 2500 change and transformation projects for organizations from San Francisco to Singapore, partnering with some of the worlds largest management consultancies. The authors are also fellows of the Unreasonable Group, a network of more than 400 founder-led companies.
 

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Unlock the potential of your organization with "Transformation Tactics", a unique deck of 48 cards designed to drive employee engagement and foster meaningful change. Unlike traditional top-down communication methods, this innovative tool encourages active participation and emotional involvement from your team. Each card is crafted around eight design principles for activation, honed over three decades of global expertise. Inside, you'll find a title, an engaging story, practical guidance for implementing the tactic, and thought-provoking questions to inspire dialogue and innovative solutions. Perfect for change management meetings, brainstorming sessions, or design workshops, "Transformation Tactics" is your go-to resource for activating the behaviors that make transformation successful.

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