Creativity Works!: Unchain your Creativity, Beat the Robot and Work Happily Ever After - Softcover

Luijten, Coen

 
9789063695064: Creativity Works!: Unchain your Creativity, Beat the Robot and Work Happily Ever After
Softcover
ISBN 10: 9063695063 ISBN 13: 9789063695064
Verlag: BIS Publishers, 2018

Inhaltsangabe

Scientists say half the work we do will soon be done by robots.

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Über die Autorin bzw. den Autor

Joris van Dooren started his career developing concepts as a creative in advertising and since 2009 he has taught creativity, advertising and branding at the Fontys University of Applied Sciences in the Netherlands. Coen Luijten worked for many years in the banking and insurance industry. He gained his Master's degree in Imagineering (Master's in Business Innovation) in 2017 and he has taught creativity, advertising and branding at the Fontys University of Applied Sciences in the Netherlands since 2010.

Von der hinteren Coverseite

Welcome in a new era! Robotization strikes hard: the entire job market will be on fire soon. The key to durable employability is developing one’s creativity. This book explains straight forward how to do so. And, good to know: it’s loved for it’s entertaining tone of voice.

Scientists say half the work we do could soon be done by robots. The other half of our labor is changing rapidly. All this makes durable employability the number one challenge for employers and employees. Creativity is the key skill that keeps employees relevant on the job market. So, what do you prefer? Being creative or being jobless? In Creativity Works! the authors explain what creativity is and why we are less creative than we would like to be (blame it on our brains and the way we were treated as kids at school). In this book you’ll discover that creativity is so much more than you always thought it is and that everybody can make fast progression in the domain. Creativity Works! gives you great instructions on successfully inventing, prototyping and selling great ideas, solutions and concepts. A seriously fun reading experience that will help you to increase your employability. Let’s beat the robot and work happily ever after!

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Verlag
BIS Publishers
Erscheinungsdatum
2018
Sprache
Englisch
ISBN 10 
9063695063
ISBN 13 
9789063695064
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
60
Kontakt zum Hersteller
BIS Publishers
bis@bispublishers.com

Timorplein 46
Amsterdam
1094 CC
Niederlande