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Pitching Ideas: Make People Fall in Love with your Ideas - Hardcover

Van Geel, Jeroen

 
9789063694869: Pitching Ideas: Make People Fall in Love with your Ideas
Hardcover
ISBN 10: 9063694865 ISBN 13: 9789063694869
Verlag: BIS Publishers, 2018

Inhaltsangabe

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it rather difficult.

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Über die Autorin bzw. den Autor

Jeroen van Geel has many years of experience in the field as an innovator, designer and strategist. He is an international speaker and writer on the field of UX and design and has a great interest in the world of brand personality. He has helped push forward many design projects, ranging from the award-winning smart projector Beam to the innovative automated border control systems at Schiphol Airport. His goal is to return a bit of wonder into the world, even if it is just for himself.

Von der hinteren Coverseite

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it to be rather difficult.
For one reason or another, pitching ideas is one of the most undervalued practices in our field of expertise. From convincing a colleague to opt for a certain methodology to persuading a customer to go for a certain concept. You can have the best ideas in the world, but if you are not able to bring them across, they will never become reality.
In this book the author will take you inside of the heads of the people you have to convince. Pitching Ideas will help you to find the essence of the idea you want to get across and will explain how you can really convince the right people in the end.

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Verlag
BIS Publishers
Erscheinungsdatum
2018
Sprache
Englisch
ISBN 10 
9063694865
ISBN 13 
9789063694869
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
152
Kontakt zum Hersteller
GPSR Kontakt
bis@bispublishers.nl

Postjesweg 1
Amsterdam
1057 DT
Niederlande