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figs, tables (illustrator). Contents Preface 1 Introduction to management approach 2 Management guru 3 Entrepreneurship in business 4 General manager 5 Leadership in business sector 6 Business marketing 7 Market structure 8 Small business strategy 9 Organisation culture 10 Human resource management 11 New product development 12 Operation research 13 Globalization IndexManagement system suggests that management attempts at achieving equilibrium in the organisation However this equilibrium is not static as happens in mechanical systems Management moves towards growth and expansion by preserving some of the energy Managerial effectiveness depends on this energy exchange Therefore it is not only the internal process that determines the effectiveness of management but also how it interacts with the changing environment in terms of taking inputs and giving outputs also determines its effectiveness jacket 296 pp. Artikel-Nr. 97719
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