Strategic Management and Operational Research - Softcover

Strategic Management and Operational Research

Hardbound. Zustand: As New. New. Contents Preface. 1. Introduction to strategy management. 2. Formulation strategy and dimensions. 3. Strategic decision making. 4. Environmental scanning. 5. Organisational objectives of business. 6. Strategic structure. 7. Strategy choice and merger. 8. Strategic and operational planning. 9. Applied operational research. 10. Inventory control. 11. Corporate planning and research. 12. Non linear goal programming. 13. Inventory theory. 14. Portfolio management. Bibliography. Strategy refers to decisions bearing on the future of an enterprise defining its direction and scope in the long run. These decisions ideally involve matching of resources to the changing environment and determining what the enterprise ought to be doing in the years to come and how it should position itself to take advantage of the future market opportunities. Strategy may thus be defined as the pattern of an organisation's responses to its environment over time. It implies that strategy may or may not involve explicit formulation of what the organisation intends to do. The Operating Systems studied by operations research workers arise in a wide variety of practical industrial military and governmental environments it follows that the results of their research frequently make important contributions to the solution of problems of choice policy and planning that arise in these environments these contributions are characteristically made by presenting the research findings directly to the executives in charge of the operations that are studied. Thus an important goal of much operations research is assistance to executives in improving the operations under their control. 332 pp. Artikel-Nr. 66729

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