客户关系管理（第2版）21世纪高等院校市场营销专业精品教材 刘丽英、李怀斌

Customer Relationship Management (2nd Edition) / 21st Century College Marketing Professional Excellent Textbook(Chinese Edition)

paperback. Zustand: New. Paperback.Pub Date:2017-02 Pages:282 Language:Chinese Publisher:Northeast University of Finance and Economics Press Customer Relationship Management (2nd Edition)/21st Century College Marketing Professional Excellent Textbook takes the establishment of customer relationships as the logical main line. and develops from three aspects: concept. process and support system. First. the background and development trend of the rise of customer relationship management are explained. and the connotatio. Artikel-Nr. DR002335

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