会展营销与策划（第五版） - Softcover

Exhibition Marketing and Planning (Fifth Edition)(Chinese Edition)

paperback. Zustand: New. Paperback. Pub Date: 2024-02 Publisher: Capital University of Economics and Business Press This book systematically introduces the methods of exhibition marketing and planning. including an overview of exhibition marketing. exhibition product marketing. exhibition distribution channel marketing. exhibition promotion activity marketing. new exhibition marketing. exhibition theme marketing. etc. and analyzes relevant theories through specific cases. This book is highly systematic. with fluent . Artikel-Nr. DQ042604

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