国有大行品牌价值提升的战略 - Softcover

Strategies for enhancing the brand value of large state-owned banks(Chinese Edition)

paperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2023-08 Publisher: China Financial Publishing House This book first introduces that the construction of brand value of state-owned banks is the inheritance of their long-standing humanistic spirit. As the bearer of social responsibility and the vanguard of talent training. state-owned banks have always regarded humanistic care and humanistic spirit as the underlying core of corporate culture construction. A century-old enterprise relies on culture. creati. Artikel-Nr. DQ044598

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