服务营销项目化教程/林夕梦/普通高等教育十二五规划教材 - Softcover

Higher education second five planning materials (Vocational Education) project based tutorial services marketing(Chinese Edition)

paperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2014-11-1 Pages: 200 Publisher: China Electric Power Press book for higher education second five planning materials (Vocational Education). Service-oriented marketing programs tutorial consists of 11 projects. an overview of the main contents of the service marketing. service purchase behavior analysis. market segmentation and positioning services. service pricing. service channel strategy. product strategy. service. service marketing strategy. service pe. Artikel-Nr. CQ067117

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