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CAUSES AND IMPACT OF PACKAGING DAMAGES IN E-COMMERCE DELIVERIES: A Consumer Perspective Study - Softcover

T, Aswin; P, Keerthi Vasan

 
9786209621215: CAUSES AND IMPACT OF PACKAGING DAMAGES IN E-COMMERCE DELIVERIES: A Consumer Perspective Study

Inhaltsangabe

Packaging plays a vital role in protecting products from physical damage, environmental factors, and handling risks during transportation, warehousing, and last-mile delivery. In e- commerce deliveries, products often pass through multiple stages such as sorting centers, warehouses, transportation hubs, and delivery agents before reaching the end customer. Each stage involves handling, stacking, loading, and unloading, which increases the risk of packaging damage. Poor packaging practices or inadequate materials can lead to damaged products, customer dissatisfaction, product returns, and financial losses for both sellers and logistics service providers.

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Über die Autorin bzw. den Autor

The Book has been Authored by Mr Aswin T, a student of International Business and co-authored by Mr. P Keerthi Vasan, Assistant Professor, PG and Research Department of International Business, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India.

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