Innovative GR-technologies and practice of their application in Russia - Softcover

Inhaltsangabe

The monograph is written on the actual topic of our time on GR-technologies. Western system of Government Relations - building communication relations of companies or individuals with state authorities is in demand in the domestic market of public relations and in Russia. Various aspects of the organisation and management of GR, choosing the strategy and tactics of interaction with the state authorities, monitoring the situation, recruiting specialists, cooperation with representative business organisations, organising and conducting lobbying campaigns - these issues are becoming increasingly relevant to company managers in various industries. The monograph is designed for students, undergraduates and teachers of universities, as well as for all those who want to get acquainted with the problems of GR-technologies in the modern world and wish to master this interesting profession.

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