BANKING THE UNBANKED: Awareness of Banking Services in Rural Area - Softcover

Inhaltsangabe

Banking services can be offered to the rural population at close vicinity like a mini branch. The Banks in turn would benefit greatly because of the improved business adding to the bottom line of the bank. Banks need to reach out the needy through micro-credit, self- help groups. There must be exclusive focused attention to the financial inclusion of the unbanked areas. We need to extend rural banking services at the customer’s convenience. Also, banks must expand their reach through various alternate channels.

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