Systematic Chasing for Economic Success: An Innovation Management Approach for German Sme's in Drive Technology Business - Softcover

Kamps, Thomas

 
9783954890453: Systematic Chasing for Economic Success: An Innovation Management Approach for German Sme's in Drive Technology Business
Softcover
ISBN 10: 3954890453 ISBN 13: 9783954890453
Verlag: Anchor Academic Publishing, 2013

Inhaltsangabe

The industry of the German drive technology is dominated by SME's, and must supply its products to customers around the world. In addition, this industrial segment is challenged by competitors from many other countries, and from customers with a variety of different needs. Therefore, there are two questions that arose for SME's. Firstly, ‘what is the best strategy to take an advantage in the competition’, and secondly, ‘how does the strategies can be used in the most efficient way.’
The structure, the essential needs and the boundary conditions will be derived from the analysis of the industrial segment. In addition, a suitable strategy that should take an advantage in the worldwide competition will be analysed and discussed. In the end, the author develops an innovative management process and a toolbox for SME’s to make this strategy applicable to a company.

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Über die Autorin bzw. den Autor

Thomas Kamps, Dr.-Ing., was born in Marl in 1971. He graduated in mechanical engineering at the University of Duisburg-Essen. Afterwards, he started to work at the department of product engineering. In 2006, he obtained a doctor’s degree in Mechanical Engineering, and in 2011, he added a master’s degree in Business Administration. During the last decade, he has been responsible for R&D activities at technical products and thereby, he worked in leading positions for different companies.

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Verlag
Anchor Academic Publishing
Erscheinungsdatum
2013
Sprache
Englisch
ISBN 10 
3954890453
ISBN 13 
9783954890453
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
124
Kontakt zum Hersteller
kontakt@bedey-media.de
kontakt@bedey-media.de

Bramfelder Straße 102A
Hamburg
22305
Deutschland

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Softcover