Content Analyses in the WWW Era - Softcover

Zhang, Jian

 
9783836434447: Content Analyses in the WWW Era

Inhaltsangabe

The World Wide Web has become one of the hottest topics in social science.Scholars and professionals from various fields have put tremendous effortsinto studying the World Wide Web. However, the dynamic environment ofthe World Wide Web challenges traditional research methods, which haveproven valuable in studying traditional media. One of the methods is contentanalysis. How did the dynamic features of Web sites affect the studies usingcontent analysis? What is the status quo of content analysis after 2000?What are the challenges, either the "old" ones identified by former researchor the "new" ones emerging in the WWW era? What are the potentially validsolutions to those challenges? This book examines those issues by conductinga thematic meta-analysis on how researchers apply the content analysismethod to the World Wide Web between 2000 and 2004. Each step wasexamined in studies using content analysis to analyze the WWW during thisperiod. Problems and solutions were identified. Suggestions of improvingthese solutions are proposed. The book is addressed to scholars andprofessional in Mass Communications, Journalism. It is also directed towardsscholars in Information Science and Technology.

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Reseña del editor

The World Wide Web has become one of the hottest topics in social science. Scholars and professionals from various fields have put tremendous efforts into studying the World Wide Web. However, the dynamic environment of the World Wide Web challenges traditional research methods, which have proven valuable in studying traditional media. One of the methods is content analysis. How did the dynamic features of Web sites affect the studies using content analysis? What is the status quo of content analysis after 2000? What are the challenges, either the "old" ones identified by former research or the "new" ones emerging in the WWW era? What are the potentially valid solutions to those challenges? This book examines those issues by conducting a thematic meta-analysis on how researchers apply the content analysis method to the World Wide Web between 2000 and 2004. Each step was examined in studies using content analysis to analyze the WWW during this period. Problems and solutions were identified. Suggestions of improving these solutions are proposed. The book is addressed to scholars and professional in Mass Communications, Journalism. It is also directed towards scholars in Information Science and Technology.

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9783639425277: Content Analyses in the WWW Era: Challenges, Problems, Solutions

Vorgestellte Ausgabe

ISBN 10:  3639425278 ISBN 13:  9783639425277
Verlag: AV Akademikerverlag, 2012
Softcover