Verwandte Artikel zu Market-Driving Behavior in Emerging Firms: A Study...
Market-Driving Behavior in Emerging Firms: A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures (Entrepreneurship) - Softcover
Inhaltsangabe
A study of 224 emerging technology firms in Germany
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Dr. Jesko-Philipp Neuenburg wrote this dissertation under Prof. Malte Brettel’s supervision at the WIN chair of the RWTH Aachen.
Von der hinteren Coverseite
Market orientation has been established as a source of company success over the past 20 years. Jesko-Philipp Neuenburg researches the market-driving behavior – i.e. the behavior of a company that is directed to fundamentally change the structure of the market and/or behavior of market stakeholders – in emerging firms on a theoretical as well as an empirical level. A study of 224 emerging technology firms in Germany is presented and the results indicate that market-driving behavior has a positive influence on firm success.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
Suchergebnisse für Market-Driving Behavior in Emerging Firms: A Study...
Foto des Verkäufers
Market-Driving Behavior in Emerging Firms: A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures
Anbieter: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Broschiert. Zustand: Gut. 249 Seiten; Der Erhaltungszustand des hier angebotenen Werks ist trotz seiner Bibliotheksnutzung sehr sauber und kann entsprechende Merkmale aufweisen (Rückenschild, Instituts-Stempel.). In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 370. Artikel-Nr. 2169287
Gebraucht kaufen
EUR 14,95
EUR 9,95 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Market-driving Behavior in Emerging Firms: A Study on Market-driving Behavior, Its Moderators and Performance Implications in German Emerging Technology Ventures
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Brand New. 2010 edition. 267 pages. 8.19x5.83x0.63 inches. In Stock. Artikel-Nr. x-3834920584
Neu kaufen
EUR 79,98
EUR 11,87 Versand
Versand von Vereinigtes Königreich nach USA
Versand von Vereinigtes Königreich nach USA
Anzahl: 2 verfügbar
Foto des Verkäufers
Market-Driving Behavior in Emerging Firms
Anbieter: moluna, Greven, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. Artikel-Nr. 5381083
Neu kaufen
EUR 48,37
EUR 48,99 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: Mehr als 20 verfügbar
Foto des Verkäufers
Market-Driving Behavior in Emerging Firms : A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Among researchers the concept of market orientation has been broadly discussed for many years stimulated above all by the works of Kohli and Jaworski as well as Narver and Slater. These authors managed to define and operationalize the concept of market orientation in different ways and also empirically confirmed a positive performance impact of a company's market orientation. Likewise it could be shown that for emerging firms market oriented behavior can influence between 20-25% of company success. In addition it has been researched which management measures and which aspects of a company's culture foster this behavior in young, innovative firms. At the same time it should be noted that especially these young, innovative companies often create new markets with their innovative products and that (potential) customers only learn about the product when it is introduced to the market. It is questionable how a market oriented company can be successful in such a situation. Information cannot be generated from the customer and hence also cannot be disseminated or processed. These doubts form the basis for the idea of a 'market-driving behavior'. This is defined as a company's ability to create or influence markets. To date it is, however, unclear how such a behavior should be designed and under which circumstances it contributes to the success of young, innovative companies This is the focus area of this dissertation by Jesko Neuenburg. Its objective is to research the so called market driving behavior (MDB). Mr. Artikel-Nr. 9783834920584
Neu kaufen
EUR 66,40
EUR 35,00 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Market-Driving Behavior in Emerging Firms: A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures (Entrepreneurship)
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. In English. Artikel-Nr. ria9783834920584_new
Neu kaufen
EUR 95,91
EUR 11,12 Versand
Versand von Vereinigtes Königreich nach USA
Versand von Vereinigtes Königreich nach USA
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
Market-Driving Behavior in Emerging Firms: A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures (Entrepreneurship)
Anbieter: Goodbooks-Wien, Schleinbach, AT, Österreich
Verkäuferbewertung 5 von 5 Sternen
Softcover. Zustand: Sehr gut. Softcover, sehr guter Zustand, Gabler Verlag 2010, 1. Auflage, Versand weltweit / international shipping. Artikel-Nr. b141-2105303p-7
Gebraucht kaufen
EUR 35,00
EUR 72,50 Versand
Versand von Österreich nach USA
Versand von Österreich nach USA
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Market-Driving Behavior in Emerging Firms : A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures
Anbieter: Buchpark, Trebbin, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 268 | Sprache: Englisch | Produktart: Bücher | Among researchers the concept of market orientation has been broadly discussed for many years stimulated above all by the works of Kohli and Jaworski as well as Narver and Slater. These authors managed to define and operationalize the concept of market orientation in different ways and also empirically confirmed a positive performance impact of a company¿s market orientation. Likewise it could be shown that for emerging firms market oriented behavior can influence between 20-25% of company success. In addition it has been researched which management measures and which aspects of a company¿s culture foster this behavior in young, innovative firms. At the same time it should be noted that especially these young, innovative companies often create new markets with their innovative products and that (potential) customers only learn about the product when it is introduced to the market. It is questionable how a market oriented company can be successful in such a situation. Information cannot be generated from the customer and hence also cannot be disseminated or processed. These doubts form the basis for the idea of a ¿market-driving behavior¿. This is defined as a company¿s ability to create or influence markets. To date it is, however, unclear how such a behavior should be designed and under which circumstances it contributes to the success of young, innovative companies This is the focus area of this dissertation by Jesko Neuenburg. Its objective is to research the so called market driving behavior (MDB). Mr. Artikel-Nr. 5720415/12
Gebraucht kaufen
EUR 33,17
EUR 105,00 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Market-Driving Behavior in Emerging Firms : A Study on Market-Driving Behavior, its Moderators and Performance Implications in German Emerging Technology Ventures
Anbieter: Buchpark, Trebbin, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 268 | Sprache: Englisch | Produktart: Bücher | Among researchers the concept of market orientation has been broadly discussed for many years stimulated above all by the works of Kohli and Jaworski as well as Narver and Slater. These authors managed to define and operationalize the concept of market orientation in different ways and also empirically confirmed a positive performance impact of a company¿s market orientation. Likewise it could be shown that for emerging firms market oriented behavior can influence between 20-25% of company success. In addition it has been researched which management measures and which aspects of a company¿s culture foster this behavior in young, innovative firms. At the same time it should be noted that especially these young, innovative companies often create new markets with their innovative products and that (potential) customers only learn about the product when it is introduced to the market. It is questionable how a market oriented company can be successful in such a situation. Information cannot be generated from the customer and hence also cannot be disseminated or processed. These doubts form the basis for the idea of a ¿market-driving behavior¿. This is defined as a company¿s ability to create or influence markets. To date it is, however, unclear how such a behavior should be designed and under which circumstances it contributes to the success of young, innovative companies This is the focus area of this dissertation by Jesko Neuenburg. Its objective is to research the so called market driving behavior (MDB). Mr. Artikel-Nr. 5720415/2
Gebraucht kaufen
EUR 33,17
EUR 105,00 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Market-Driving Behavior in Emerging Firms ZUSTAND SEHR GUT Jesko-Philipp Neuenburg
Anbieter: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Zustand: gut. Market-Driving Behavior in Emerging Firms ZUSTAND SEHR GUT In deutscher Sprache. pages. Artikel-Nr. BN276048
Gebraucht kaufen
EUR 179,00
EUR 39,95 Versand
Versand von Deutschland nach USA
Versand von Deutschland nach USA
Anzahl: 1 verfügbar