Effective Model Building for Strategic Planning: A Knowledge-Based System For Enhanced Model And Knowledge Management (German Edition) - Softcover

Schmitt, Heinz-Ulrich

 
9783824463824: Effective Model Building for Strategic Planning: A Knowledge-Based System For Enhanced Model And Knowledge Management (German Edition)
Softcover
ISBN 10: 3824463822 ISBN 13: 9783824463824
Verlag: Deutscher Universitätsverlag, 1996

Inhaltsangabe

Business modelling is an effective way to support strategic management activities. Due to the lack of capable tools, the diversified factors governing a successful model design cannot be considered completely and comprehensively. The efforts to provide more business insight have too often resulted in the unsatisfactory compliance with expectations, excessive amounts of data requirements and insufficient flexibility. Based on proven strategic concepts and the relevant expertise in modelling, Ulrich Schmitt introduces a heuristic methodology which has been implemented as a knowledge-based prototype system. The author establishes a thorough foundation for more efficient planning, implementation and controlling, which also promotes the company-wide acceptance of systems, strategies and actions taken.

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Über die Autorin bzw. den Autor

Dr. Heinz-Ulrich Schmitt promovierte am Lehrstuhl von Prof. Dr. Markus Lusti an der Universität Basel. Er ist heute Professor für Dienstleistung und Marketing an der Fachhochschule Wedel.

Von der hinteren Coverseite

Business modelling is an effective way to support strategic management activities. Due to the lack of capable tools, the diversified factors governing a successful model design cannot be considered completely and comprehensively. The efforts to provide more business insight have too often resulted in the unsatisfactory compliance with expectations, excessive amounts of data requirements and insufficient flexibility. Based on proven strategic concepts and the relevant expertise in modelling, Ulrich Schmitt introduces a heuristic methodology which has been implemented as a knowledge-based prototype system. The author establishes a thorough foundation for more efficient planning, implementation and controlling, which also promotes the company-wide acceptance of systems, strategies and actions taken.

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Verlag
Deutscher Universitätsverlag
Erscheinungsdatum
1996
Sprache
Deutsch
ISBN 10 
3824463822
ISBN 13 
9783824463824
Einband
Taschenbuch
Anzahl der Seiten
244
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