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New Developments in the Theory of Networks: Franchising, Alliances and Cooperatives (Contributions to Management Science) - Hardcover

Buch 32 von 213: Contributions to Management Science
 
9783790826142: New Developments in the Theory of Networks: Franchising, Alliances and Cooperatives (Contributions to Management Science)
Hardcover
ISBN 10: 3790826146 ISBN 13: 9783790826142
Verlag: Physica, 2011

Inhaltsangabe

The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Mika Tuunanen, Research focus: Franchising and Entrepreneurship, Professor at the School of Business and Economics, University of Jyväskylä, Finland Josef Windsperger, Research focus: Networks and Theory of the Firm, Professor of Organization and Management at the Center of Business Studies, University of Vienna, Austria Gerard Cliquet, Research focus: Marketing, Retailing and Franchising, Professor of Business at the IGR-IAE, Université de Rennes 1, France George Hendrikse, Research focus: Organization Economics, Cooperatives, Franchising, Professor at the Rotterdam School of Management (RSM), Erasmus University Rotterdam, The Netherlands

Von der hinteren Coverseite

The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Physica
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
3790826146
ISBN 13 
9783790826142
Einband
Gebundene Ausgabe
Anzahl der Seiten
384
Herausgeber
Tuunanen Mika, Windsperger Josef, Cliquet Gérard, Hendrikse George
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