Feelgood Management - Requirements and Tasks: Practical Guide with Case Studies - Softcover

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This practical guide provides the reader with a comprehensive overview and detailed insight into the essential requirements and tasks of a Feelgood Manager. Feelgood Management is a new management concept that expresses the trend towards employee orientation. After customer orientation, employee orientation is considered a central future competence factor in corporate competition, especially in view of the increasing competition on the labor market (shortage of skilled workers, war for talents).

The book is aimed at existing and future Feelgood Managers, who on the one hand want to get clarity and understanding about the position and tasks and on the other hand want to deepen or broaden their knowledge in key areas of responsibility. Beyond that, however, this book is useful not only for Feelgood Managers, but for anyone who manages employees. The recognition and consideration of employee needs is a task of personnel management, which is often neglected through no fault of the operational business. The reader is provided with key insights and simple ways to take advantage of Feelgood Management.

-         Further development of the corporate culture

-         Support of the personnel management

-         Improvement of internal communication

-         Self-management and time management

-         Occupational health management and stress management

Dr. Jessica Lange has been working as a freelance consultant since 2013, focusing on mission statements, corporate culture, value-based management and Feelgood Management. In addition, Dr. Jessica Lange has been teaching full-time at the FOM Hochschule für Oekonomie & Management in the Department of General Business Administration since 2018. Previously, she has taught freelance at various universities in Hamburg for many years in different modules and subject areas.