Excellence in Management Teaching: Basics of Case writing & evaluation - Softcover

Inhaltsangabe

This book is a practical guideline for Business Management Students & Faculty. The book explains the techniques of using and writing cases in order to have a practical approach in Management & HRD classes. Teaching management sciences by way case studies is the best approach at Business schools. Good business schools teach students through case based approach to set the goals. Management education without case based approach has no purpose. The book has proposed basics of developing mini cases for the purpose of helping students & faculty to be effective in management education. The book also covers some case based techniques for students to apply their learning in most practical case based approach. Students can be less challenging if not properly guided to the real cases, stories, failures, competition and business patterns. This book will cover the required dynamics of case writing & evaluation through the basic contents and mini cases of different companies.

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