Operational Exellence - Identifying qualifying and order winning factors: Examining Dell, McDonalds, Zare and EasyJet - Softcover

Peters, Nils

 
9783656017882: Operational Exellence - Identifying qualifying and order winning factors: Examining Dell, McDonalds, Zare and EasyJet
Softcover
ISBN 10: 3656017883 ISBN 13: 9783656017882
Verlag: GRIN Verlag, 2011

Inhaltsangabe

Seminar paper from the year 2009 in the subject Business economics - Supply, Production, Logistics, grade: Sehr gut, The University of Surrey (School of Management), language: English, abstract: Following the concept of value disciplines (Treacy, 1993), companies can reach leadership positions in their industries by focusing on one of the three following areas: - Product Leadership - Customer Intimacy - Operational Excellence Focusing on companies which are well known for their success based on operational excellence, goal of this paper is to compare and contrast the operation strategies of two manufacturing and two service firms: ¿ easyJet (service) ¿ Dell (manufacturer) ¿ Zara (manufacturer) ¿ McDonald's (service)

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Verlag
GRIN Verlag
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
3656017883
ISBN 13 
9783656017882
Einband
Taschenbuch
Auflage
2
Anzahl der Seiten
40
Kontakt zum Hersteller
GRIN Publishing GmbH
info@grin.com

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München
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