Data-Driven Problem-Solving in International Business Communication: Examining the Use of Bilingual Web-Based Tools for Text Production with Advanced ... (22) (Konzepte des Lehrens und Lernens) - Hardcover

Zielonka, Alexander

 
9783631674451: Data-Driven Problem-Solving in International Business Communication: Examining the Use of Bilingual Web-Based Tools for Text Production with Advanced ... (22) (Konzepte des Lehrens und Lernens)

Inhaltsangabe

This study challenges the traditional approach of focusing on English as a foreign language learning in international business settings. The author of this study advocates that the use of bilingual text search engines as a more viable problem-solving tool than traditional online dictionaries.

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Über die Autorin bzw. den Autor

Alexander Zielonka had been working in international corporate management and controlling. He finished his doctorate at the University of Mainz and is working as an Assistant and Substitute Professor at the University of Applied Sciences Mainz and Darmstadt.

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