Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry - Hardcover

Gassmann, Oliver; Reepmeyer, Gerrit; Von Zedtwitz, Maximilian

 
9783540407171: Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry
Hardcover
ISBN 10: 3540407170 ISBN 13: 9783540407171
Verlag: Springer, 2004

Inhaltsangabe

Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies. The authors focus on three sources of pharmaceutical innovation: new management methods, new technologies, and new forms of internationalization. Their findings are illustrated in the case of the Swiss pharmaceutical industry, the leading exporter of pharmaceutical products in percentage of GDP, and some of its main pharmaceutical firms such as Novartis and Hoffmann-La Roche.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Springer
Erscheinungsdatum
2004
Sprache
Englisch
ISBN 10 
3540407170
ISBN 13 
9783540407171
Einband
Gebundene Ausgabe
Anzahl der Seiten
189
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
CMN Printpool Inh. Mathis Neumann
https://www.also.com/ec/cms5/en_6000/6000/index.jsp

Friedrich-Karl-Str. 9
Hamburg
Deutschland

Weitere beliebte Ausgaben desselben Titels

9783540776352: Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry

Vorgestellte Ausgabe

ISBN 10:  3540776354 ISBN 13:  9783540776352
Verlag: Springer, 2008
Hardcover