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The Science of Innovation: A Comprehensive Approach for Innovation Management (De Gruyter Textbook) - Softcover

 
9783110343793: The Science of Innovation: A Comprehensive Approach for Innovation Management (De Gruyter Textbook)
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Reseña del editor:
This book offers a comprehensive approach to innovation management. Based on a solid scientifi c basis, it provides concepts to initiate, pursue, target and supervise innovation projects through specifi c action steps. Suitable methods are given for inventions by development, research, forecast and creativity. Each chapter offers examples and shortcut rules to facilitate the comprehension for the reader. Moreover, the author explains the historic origins of innovation and its role in economy, business, and technological progress, underlining the importance of innovation for the improvement of business or the disruption of established models. The science of innovation aims to give a solid theoretical background to students of appropriate academic courses and to anyone interested in supporting and developing innovation projects.
Biografía del autor:
Karsten Loehr, Baden-Wuerttemberg Cooperative State University, Germany.

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  • VerlagDe Gruyter Oldenbourg
  • Erscheinungsdatum2016
  • ISBN 10 3110343797
  • ISBN 13 9783110343793
  • EinbandTapa blanda
  • Anzahl der Seiten230

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Karsten Löhr
ISBN 10: 3110343797 ISBN 13: 9783110343793
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Buchbeschreibung Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Innovation is a relatively new topic of interest in business, management, economics and engineering. Up to now, it is generally described phenomenological, i.e. by success stories and case studies. The book covers the lack of scientific description by introducing some principles of cognition theory. In this way the book is particularly suited for teaching and professional education purposes. Artikel-Nr. 9783110343793

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