Innovative Decision-Making Techniques: A FOCCUSSED Approach (Synthesis Lectures on Operations Research and Applications) - Hardcover

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Terry A. Bresnick is President of Innovative Decision Analysis and a co-founder of Innovative Decisions, Inc. He has had more than 45 years of experience in applying decision analysis to complex problems in government and industry.  As a former officer in the U.S. Army and currently as a consultant in the private sector, he has demonstrated his expertise in the areas of decision analysis; risk analysis; strategic planning; resource allocation and budgetary analysis; evaluation of competing alternatives; cost-benefit analysis; and business area analysis. He has facilitated more than 1,000 decision conferences and/or workshops for government and private sector clients. He has been an Assistant Professor of Systems and Decision Analysis at the U.S. Military Academy and is an Adjunct Instructor at the University of Arkansas. Terry is also a Certified Financial Planner, a Certified Analytics Professional, a Fellow of the Society of Decision Professionals, and a registered professional engineer. He received a B.S. in Engineering from the U.S. Military Academy, an M.B.A. in Decision Science from George Mason University, Degree of Engineer, Engineering-Economic Systems, Stanford University and an M.S. in Statistics from Stanford University. Terry is a retired Lieutenant Colonel from the U.S. Army.

Omar Periu is a successful entrepreneur, an author, and an award-winning speaker who has spent more than a decade educating salespeople, leaders and entrepreneurs world-wide. He has delivered more than 5,000 seminars, workshops, and training programs and has trained more than two million people in more than two-thirds of the Fortune 500 companies. His articles are published in Success Magazine, Sales and Management Magazine, Selling Power Magazine, Martial Arts Success Magazine, and more. He has authored several books including The One Minute Meeting, From Management to Leadership, Get Real Get Rich, and Investigative Selling. He has been presented with the Businessman of the Year Award by the Florida Business Advisory Council. He is on the Board of Directors to Wayne Huizenga's School of Entrepreneurs and Nova Southeastern University. He is a member of the National Speakers Association and has been inducted into the prestigious International Platform Association.

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This book provides a blend of quantitative and qualitative approaches to decision making, while also bridging the gap between the theory of how to make good decisions versus how people actually make decisions.  The authors present the tools and techniques of decision analysis to learn how to become a FOCCUSSED decision maker: