Financial Strategies in Competitive Markets: Multidimensional Approaches to Financial Policies for Local Companies (Contributions to Finance and Accounting) - Softcover

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Hasan Dinçer is a Professor of Finance at Istanbul Medipol University, Faculty of Economics and Administrative Sciences, Istanbul (Turkey). He has worked in the finance sector as a portfolio specialist and his major academic studies focuses on financial instruments, performance evaluation, and economics. He is the executive editor of the International Journal of Finance and Banking Studies (IJFBS) and the founder member of the Society for the Study of Business and Finance (SSBF).

Serhat Yüksel is an Associate Professor of Finance in İstanbul Medipol University. Before this position, he worked as a senior internal auditor for seven years in Finansbank in Istanbul and 1 year in Konya Food and Agriculture University as an assistant professor.

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As globalization continues to rapidly evolve, economic borders between countries have practically disappeared. One effect is that nowadays companies can access new markets by investing in other countries. This offers an important advantage especially for international and large-scale companies. However, one result is the increased market competition. Small-scale local firms and SMEs have to compete with international firms and corporations that have significantly more resources. This competitive environment jeopardizes the sustainability of the smaller companies, which often are driven out of business by the more powerful global players. This book discusses financial strategies for small and middle size companies to increase their competitiveness in the global markets.