Digital Type and Colour - Hardcover

Carter, Rob

 
9782880466886: Digital Type and Colour

Inhaltsangabe

Digital Type and Colour explains how to work effectively on screen by mastering the fundamental principles of traditional typography: type and colour. The book opens with a through examination of the basics of type, colour and traditional typographic rules. It then explores how those rules can be broken to achieve new and innovative design. A wide variety of fully illustrated academic and professional case studies reveal the rationale behind the work profiled. This is a useful reference book that provides graphic designers with a fresh set of possibilities for screen work.

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Über die Autorin bzw. den Autor

Rob Carter teaches typography and visual communication at Virginia Commonwealth University. His design work has been exhibited at the American Institute of Graphic Arts, New York Directors' Club, the Society of Typographic Arts and elsewhere. He is the author of American Typography Today, and co-author of Typographic Specimens: The Great Typefaces, and the classic Typographic Design: Form and Communication.

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